October 23, 2011
Gilkey, Jr. Appointed to UF Advisory Council
Labels: graphic design coordination, marketing, media relations, press releases, project placement, publicity, social media, web design coordination, web marketing
Posted by Kangaroo at 10:39 PM
October 03, 2011
Guest Column: Safe Childbirth Advocate Honored

Labels: fundraising, media relations, non-profit, press releases, project placement, publicity, web design coordination, web marketing
Posted by Kangaroo at 10:21 AM
September 15, 2011
RISE: Sarasota's First Kitchen Share
Labels: community, copywriting, graphic design coordination, marketing, media relations, press releases, project placement, publicity, social media, web design coordination, web marketing
Posted by Kangaroo at 11:07 AM
August 22, 2011
Rosemary Birthing Home Launches New Website
Labels: community, copywriting, fundraising, graphic design coordination, marketing, media relations, press releases, project placement, publicity, social media, web design coordination, web marketing
Posted by Kangaroo at 11:14 PM
August 04, 2011
AC Company Keeps Sarasota Cool in Record Heat
Labels: community, copywriting, media relations, press releases, project placement, publicity, social media, web design coordination, web marketing
Posted by Kangaroo at 7:25 AM
March 17, 2011
Cameron Cox Interiors Launches New Website
Labels: copywriting, graphic design coordination, marketing, press releases, publicity, web design coordination
Posted by Kangaroo at 11:45 AM
January 23, 2011
Cox and Showhouse Featured in Sunday H-T

Labels: graphic design coordination, marketing, project placement, publicity, web design coordination, web marketing
Posted by Kangaroo at 3:26 PM
January 03, 2011
Cameron Cox Interiors Featured in STYLE
Labels: community, copywriting, graphic design coordination, marketing, media relations, press releases, project placement, publicity, web design coordination, web marketing
Posted by Kangaroo at 8:33 PM
November 18, 2010
Rosemary Birthing Home Welcomes Licensed Midwife Kathleen Cardin
Labels: community, consumer relations, copywriting, event planning, marketing, media relations, press releases, project placement, publicity, web design coordination, web marketing
Posted by Kangaroo at 7:47 AM
November 16, 2010
Introducing: 12th and East Home
Labels: consumer relations, copywriting, event planning, marketing, media relations, press releases, project placement, publicity, web design coordination, web marketing
Posted by Kangaroo at 7:24 AM
April 06, 2010
Michael A. Gilkey, Inc. Celebrates National Landscape Architecture Month
April is National Landscape Architecture Month, a time for professionals and students to celebrate the impact landscape architecture has created in their communities, and to focus on introducing students and the public to the profession. Locally, Sarasota studio Michael A. Gilkey, Inc. is celebrating by educating students of all ages about the profession and practice of landscape architecture, and by giving back to the community.
What is Landscape Architecture?
Landscape architecture is the profession that encompasses the analysis, planning, design, management and stewardship of the natural and built environment. Activities of a landscape architect include creating public parks, site planning for commercial and residential properties, reclaiming blighted areas, designing towns and historic preservation. Landscape architects have advanced education, professional training, specialized skills and licensure in 46 states.
Examples of Landscape Architecture in SarasotaOne signature example of landscape architecture in Sarasota is the estate and museum of John Ringling. Designed by Fort Lauderdale landscape architect Frederic B. Stresau in 1952, the Ringling residence complements the man whose career was predicated on the dramatic and the spectacular. Stresau later made a name for himself as Florida’s premier horticultural landscape architect by penning the popular “Florida, My Eden,” a guide to Florida’s trees and plants.
Another notable landscape architect that literally put his mark on Sarasota was John Nolen, who designed the plan of the city in 1925. Nolen’s firm also procured plans for many other Florida municipalities, including Clearwater, West Palm Beach, and Venice, which he called “an opportunity better…than any other in Florida to apply the most advanced and most practical ideas of regional planning.”When describing his work on the Sarasota city plan, Nolen said, “A good plan is one which does not attempt to bind the city too far in the future, but is subject to amendment from time to time. It is an encouragement to civic art in that its very design suggests harmony of elements and beauty of form. These features in a recreational center, such as Sarasota, are prime essentials.”
Michael A. Gilkey, Inc. Gives Back for National Landscape Architecture Month
Local landscape architect Michael A. Gilkey, Jr., vice president of Michael A. Gilkey, Inc., will celebrate National Landscape Architecture Month by engaging students in the practice of his profession. At the youngest level, Southside Elementary kindergarten students will design and plant their own “Shoebox Butterfly Gardens,” with flowering plants supplied by Mariposa Nurseries. Gilkey will facilitate the exercise in the students’ science lab, taught by Mr. Chip Phillips. Gilkey is excited to share his love of the profession with even the youngest students, his own son Banyan among them. “Sustainability is a principle that can be taught at a very young age. To me, sustainability is not a constraint, but an avenue to increased creativity. Some of the most creative people I know are children.”
(The following frequently asked questions were reproduced with permission from the American Society of Landscape Architects. For more information please visit www.asla.org, or call 202-216-2331.)
Q. What is the difference between a landscape architect and other design professionals?
Landscape architecture, architecture, civil engineering and urban planning are all professions that work with the “built” environment. Despite some overlap between these professions, there are important distinctions.
-Landscape architects manage any jobs concerning the design and use of outdoor space and the land. The scope of the profession includes site planning, town or urban planning, park and recreation planning, regional planning, garden design and historic preservation.
-Architects primarily design buildings and structures with specific uses, such as homes, offices, schools and factories.
-Civil engineers apply scientific principles to the design and construction of public infrastructure such as roads, bridges and utilities.
-Urban planners develop a broad, comprehensive overview of development for entire cities and regions. Earlier this field was closely associated with landscape architecture and architecture; however, urban planning has developed into a distinct profession with its own courses and degree programs. Today many landscape architects are still heavily involved in the field of urban planning.
Each of these four professions is very distinct from gardeners, landscapers, horticulturists and landscape contractors.
-Gardeners and landscaper designers usually do not have the advanced degree that is requisite for landscape architects. Their activities focus primarily on fundamental garden design and maintenance.
-Horticulturists are trained in the science of growing and producing plants. Many horticulturists become nurserymen or work in garden centers.
-Landscape contractors install planting elements of design conceived by landscape architects. Landscape contractors may be gardeners or landscapers.
Q. Why are commercial developers, urban planners, architects and public policy makers hiring landscape architects with increasing frequency?
Thoughtful landscape architecture adds value to a commercial development by handling aesthetic and practical considerations, and addresses the growing public concern for the environment. In recent years, the most successful building projects in terms of profitability and positive client public response have been those that incorporate the collaborative expertise of many professions. In such cases, landscape architects and the other design professionals have worked together from the project’s planning stages.
ABOUT MICHAEL A. GILKEY, INC.: Michael A. Gilkey, Inc. is a landscape architecture studio in Sarasota, Florida, established in 1981. Through a passion for pure design and personal relationships with architects, contractors and homeowners, Gilkey creates expressions of outdoor space that are direct translations of their clients’ visions. For more information, please visit www.magilkey.com or call (941) 924-0132.
Labels: community, copywriting, event planning, marketing, media relations, press releases, project placement, publicity, web design coordination, web marketing
Posted by Kangaroo at 11:48 AM
October 29, 2009
Urban Reef to Open in Downtown Sarasota
URBAN REEF is proud to announce its grand opening, infusing a fresh vacation atmosphere into the heart of downtown Sarasota. The Reef is cooking up fresh tropical cuisine with an edgy twist, nightly live entertainment and a wide range of special events. URBAN REEF is owned and operated by the two-generation Sarasota family of Larry and Kathy Heinzerling and Eric and Andrea Zito. The grand opening is set for Thursday, November 12th, with a soft opening on Monday, November 2nd.
With inspiration from traditional Floribbean cuisine, Urban Reef has developed a menu with that is unique to Sarasota, bringing the beach into the city with fresh, local seafood. Common ingredients in the URBAN REEF kitchen are bold and modern, featuring stars such as curry, coconut, coffee, pumpkin, cilantro, and ginger. For starters, URBAN REEF offers Caribbean inspired appetizers, featuring:
--Deep Fried Barbados Style Fish Fritters with House Tarter --Massa Corn Slow Braised Pork Tamale Cakes, Chipotle Chocolate Sauce, Sour Cream & Pineapple Pickled Ginger
Featured dishes from the URBAN REEF dinner menu include:
--Crispy Skin-on Snapper, Pineapple Slaw, Coconut Red Curry and Mango Salsa --Pan Seared Grouper, Spinach Lump Crab Stir Fry, Coo Coo Cake and Peppercorn Beurre Blanc --Coffee Rubbed Pork Tenderloin with Goombay Smash Yucca Sweet Potatoes and Apple Jus
URBAN REEF offers live entertainment both upstairs and downstairs, including a vast array of talent from local DJ's, singers, bands, and karaoke performers. There are several events planned to round out the holiday season, including special industry nights, block parties and charity functions, including a benefit in early December for Daxton Cole Blanford, a nine month old baby with stomach cancer. All cover charges from the benefit will go directly to the Blanford family. “We love our community,” said co-owner Eric Zito. “We want nothing more than to add to our growing town and for our town to love us right back.”
Join the URBAN REEF family on Thursday, November 12th, for a fabulous grand opening weekend with great entertainment, food and drink specials, and prize giveaways. For more information, please call (941) 365-5181.
ABOUT URBAN REEF: Urban Reef is located at 1888 Main Street, on the corner of Links and Main in the heart of downtown Sarasota. The restaurant is open Monday through Saturday for lunch from 11:00 am to 2:00 pm, and again for dinner from 5:00 PM - 11:00 PM. The bar is open until 2:00 am Monday through Saturday. Dinner prices range from $15-$24 a dish. For more information, please call (941) 365.5181.
Labels: community, consumer relations, copywriting, event planning, graphic design coordination, marketing, media relations, press releases, publicity, web design coordination, web marketing
Posted by Kangaroo at 12:22 PM
February 27, 2009
Michael A. Gilkey, Inc. Launches Website!
The Sarasota Landscape Architecture studio Michael A. Gilkey, Inc. is excited to announce the launch of their website! Designed by the innovative Atlanta firm Biscuit Studios, LLC, the website explores Gilkey's design philosophy and process, gives an overview of recent work, and introduces key personnel. The studio enjoys relationships with our community's finest architects, builders and designers, and welcomes the opportunity to illustrate how their design strategy may enhance your project.
Kangaroo was proud to coordinate web and graphic design for the site, as well as webmarketing and media relations for its launch.
Labels: consumer relations, copywriting, graphic design coordination, marketing, media relations, press releases, project placement, publicity, web design coordination, web marketing
Posted by Kangaroo at 10:23 AM
November 19, 2008
Bella Casa of Sarasota Launches New Website
Kangaroo Promotions is proud to announce the launch of the new website for Bella Casa of Sarasota, the Gulf Coast's premier custom waterfront home builder. Please take a moment and visit, and tour some of the incredible homes that Bella Casa of Sarasota has created in our community.
Kangaroo Promotions was proud to coordinate website design by Biscuit Studios and write a bit of copy for the site. We look forward to showing you more of these exquisitely crafted homes.
Labels: copywriting, web design coordination
Posted by Kangaroo at 1:37 PM
October 27, 2008
Sharp Painting: Commitment to Sharp Quality
Kangaroo is looking forward to providing Sharp Painting with a complete marketing package.
Labels: copywriting, graphic design coordination, investor relations, marketing, media relations, publicity, research, web design coordination, web marketing
Posted by Kangaroo at 8:28 PM
September 24, 2008
Concrete Countertops, Etc.: Durable Beauty
Concrete Countertops, Etc. owner Jake Brady utilizes the very latest in sustainable concrete surface technology. His concrete surfaces are beautiful and long lasting, and play a vital role in reducing the burden on our nation’s landfills.
A native of Nova Scotia, Jake moved to Sarasota in 1997 and began his remodeling career with his father. He began his own business, Jake of All Trades, specializing in kitchen and bath remodels. In 2007, he attended the Concrete Countertop Institute in Raleigh, North Carolina, completing intensive training in precast countertops and sinks. After a mutually beneficial employment experience with Ben Nettles Concrete Design in 2008, Jake created Concrete Countertops, Etc. with a unique technique, mix design, and philosophy. Jake resides in Sarasota with his partner Angel and his English Bulldog, Maggie, and enjoys fishing in Sarasota Bay and riding his motorcycle.
Concrete Countertops, Etc. is a member of the U.S. Green Building Council, the Florida Green Building Coalition, and is an elite support member of the Concrete Countertop Institute.
Please contact us to visit to the new Concrete Countertops, Etc. showroom, at 6130 Clark Center Avenue, Suite 101.
Labels: consumer relations, copywriting, grant research, graphic design coordination, marketing, media relations, project placement, publicity, research, web design coordination
Posted by Kangaroo at 6:58 PM
August 27, 2008
Bevinco of Sarasota: Inventory of Nightlife
Bevinco already saves Sarasota and Manatee bars and restaurants huge amounts of money each month. In fall 2008, Bevinco will not only be taking inventory of liquor, but of Sarasota nightlife, featuring establishments that benefit from their service.
Bevinco of Sarasota increases the profits of their establishments by an average 10%-15% (sometimes upwards of 25%) while reducing their costs by 5%. This is done through careful comparison of the liquor, beer and wine portions used in a time period with portions sold.
Bevinco then uses a proprietary, industry leading software program to organize and summarize their findings, so that their clients know exactly when and where to take action to control any losses and increase their profit. Bevinco guarantees better results for their clients, regardless of what current inventory management system or method of analysis they are using.
Bevinco Bar News will feature a bar, bartender, and drink recipe each month, as well as introductions of new liquor, beer and wine on the market. This innovative tool will also showcase profit increases and loss reductions for featured bars, and incentives for prospective clientele. “The promised results were immediate. All my costs dropped dramatically and are very consistent on a month to month basis. I would strongly recommend any liquor establishment hiring BEVINCO. When and if I open another restaurant, BEVINCO would be the first on board.” --current client
Kangaroo Promotions is excited to assist Bevinco in generating Bevinco Bar News, industry research and consumer and media relations, website coordination and potential event planning.
Labels: consumer relations, copywriting, media relations, publicity, web design coordination
Posted by Kangaroo at 11:06 PM
August 21, 2008
Bella Casa of Sarasota: Pure Craftsmanship
Bella Casa of Sarasota is the no-compromise quality builder of finely crafted, beautiful custom homes on Florida's Gulf Coast. With years of experience working with the state's finest artisans, builders, contractors and architects, team leader Don Whisman has developed a refined eye for quality and craftsmanship.
Each home built by Bella Casa of Sarasota is unique, elegant, and exactly suited to the needs of its owner. Bella Casa of Sarasota invites you to tour their Sarasota collection and see for yourself the difference that true craftsmanship brings to a custom home.
Kangaroo will serve Bella Casa of Sarasota by coordinating web and graphic design services, media relations, marketing and publicity.
Labels: copywriting, graphic design coordination, marketing, media relations, publicity, web design coordination
Posted by Kangaroo at 11:14 PM
July 24, 2008
Marcy Chapman: Compositional Watercolor
Celebrating the work of watercolorist Marcy Chapman is nothing short of a pleasure. Recently planted in Sarasota, Marcy's unique use of layering, color, and light brings nature's treasures to life on canvas. She has developed techniques for transparent watercolor painting and mixed media applications that draw the eye to the glow within the colors she uses.
Marcy's work has been celebrated and published worldwide. Her love of the watercolor medium has inspired her to offer classes and workshops on the subject, including instruction at the John C. Campbell Folk Art School in North Carolina, and this fall at Glenridge on Palmer Ranch. Marcy's paintings have sold at art festivals and galleries nationwide, including the famous Woolworth Walk art district of Asheville, North Carolina. It was there that she and her husband Clint owned and operated Artists' Loft, a bed and breakfast artists' retreat and gallery.
Currently, Marcy Chapman is planning a retrospective art opening to kick off her fall collection. The event will feature the work of thirty years, yet she is full of new inspiration. "I always feel like I'm bursting with ideas. There are a million paintings swirling in me," she says. The fall collection celebrates color, and features realistic subject matter superimposed upon exactly composed collage elements.
Kangaroo is proud to assist Marcy with media and consumer relations, publicity, grant research and web coordination as she takes root in our community. She welcomes your commissions and specializes in site-specific pieces that set the tone for a room. Often, her commissions include large scale focal pieces (such as in a great room, hotel lobby or hospital waiting room) that will begin a series of smaller pieces throughout the space.
Labels: consumer relations, event planning, media relations, publicity, web design coordination
Posted by Kangaroo at 10:25 PM
July 23, 2008
Michael A. Gilkey, Inc.: Landscape Architects
Our second project is a natural marriage; a marketing package for Sarasota's premier landscape architecture studio, Michael A. Gilkey, Inc. Our scope of services includes press coverage, awards submittals, website coordination and presentations to universities.
Michael A. Gilkey, Jr. was raised and influenced by the area's finest and most established landscape architect, his father, Michael A. Gilkey. Growing up on drawing boards and jobsites, Michael learned every facet of drafting, design, installation and maintenance. He received a classical education at the University of Florida, where he received a Bachelor of Landscape Architecture with high honors. Since his graduation in 1999, he has become a licensed and registered landscape architect, Vice President of the design-build firm Michael A. Gilkey, Inc., and has taken over company operations since his father's retirement.
Through a passion for pure design, Michael A. Gilkey, Inc. creates expressions of outdoor space that are direct translations of clients' visions. Working with their highly experienced landscape contracting team, their professional maintenance technicians, and the community's finest tradesmen, Gilkey ensures accurate implementation and continuity of each unique concept through every phase of the design process.
Labels: marketing, media relations, publicity, web design coordination
Posted by Kangaroo at 8:51 PM